December 23rd, 2008
Whatta finish to 2008.  
This month alone, we’ve seen:
• Barack Obama choose churchman Rick Warren to give the inauguration invocation, which promptly sent Barney Frank and other diehard supporters into heartbreak
Bernard Madoff, prominent trader and ahem… traitor, get caught for allegedly masterminding a $50 billion Ponzi scheme among A-listers, which also appears to have further unhinged yet more shaky ground in New York City’s real estate and financial markets
•  Our less-than-dutiful Congress skip out for the holidays without making a decision on the auto bailout, giving George Bush his last executive decision, or mistake...
•  The scoop on Bill Clinton’s charity accepting millions from foreign investors, which might cast clouds of caution as Hilary Clinton’s selection as potential Sec of State...

Yep. It’s been one hell of a way to wrap up 2008. But know what I really want to know? On the Tonight Show with Jay Leno last Tuesday, was Jim Carrey nudged for his Cialis endorsement or not?
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brand girl's "the green light" spotlight
livewire Purina paws its way into "Marley & Me." Purina's barking up the right tree with Marley & Me.  It’s the perfect branded entertainment venue for them, especially when you see how closely Marley resembles the rambunctious pups featured in Purina Chow's "Long live your dog" campaign.   

Scan the green light list for just a smidgen of the available opps to get your brand’s message where it needs to be. Smart, sexy and relevant sponsorships can be generated in any category and budget. Don’t miss out for a consult–email kwas@brand-girl now.
see the green light list

brand girl’s diamond rated [media] musing of the week
     Secret Millionaire
So Fox has done it again. In a time of world’s disarray, only Fox folk can spin up a recipe that strikes so many nerves: send an undercover millionaire out to survive on real-life wages in an effort to find someone to bestow $100,000 on… The show is gaining audience and critics are having a blast with the controversy that the show drums up. Check out what happens when reality TV meets cause marketing!
browse more musing

xo - Happy Holidays from Brand Girl!




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