Posts tagged Coco

NBC, are you with Coco… or not?

Well, there you have it… the drama NBC primetime has been missing. Another rendition of The Biggest Loser—without the skyrocketing Nielsen ratings or the fab new body, that is. We now know that the experiment by NBC President and CEO Jeff Zucker to move Jay Leno from a successful, lucrative late-night time slot to a one-hour primetime one normally dedicated to drama was a mistake. The related financial gamble—that the cheaper cost of producing talk programming would outweigh any potential drop in… read more »